Wolda som är bokens utgivare är en organisation vars syfte är att marknadsföra de bästa logotyperna från hela världen. Samtidigt skapar de ett bestående arkiv av utvecklingen av trender och stilar i global design, år efter år.
Varje år genomför Wolda en tävling där alla designers och designskolor har möjlighet att skicka in de logotyper som blivit publicerade under året. En jury av designers, uppdragsgivare och konsumenter avgör, efter vissa kriterier vilka som vinner, en för varje land och för varje kontinent.
Nedan följer några riktlinjer för hur en framgångsrik logotyp ska vara:
- Enkel och grafisk tydlig
- Särpräglad
- Användbar i alla sammanhang oavsett material och underlag
- Tydlig både i stor och liten storlek
- Oförglömlig!
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Wolda Professional awards Best of the World, Best of Americas, Best of United States Logo name: Circus of MagazinesNation: United States Designer(s): Olivier Courbet Client: Circus of Magazines Description: Logo created for Circus of Magazines™, an online marketplace for magazines. It combines an open magazine and a circus tent in order to represent the online community and by extension the website, a place where magazine lovers gather to buy, sell and exchange magazines. The challenge consisted of avoiding any clichés while keeping in mind the client's desire to incorporate a classic circus feature in the mark. The final result is a simple and memorable logo and a mark that works well for stand-alone usage. |
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Wolda Professional awards Best of Spain Logo name: FORESTAL. Navarra GovernmentNation: Spain Agency: iLUNE Designers: Rebeca Larreta, Josetxo Aldunate Client: Sección de Gestión Forestal. Dirección General de Medio Ambiente y Agua. Gobierno de Navarra Description: This is a logotype for a series of publications of the Government of Navarre. They develop matters related with forest management, environmental resources, woods, forest exploitation... |
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Wolda Professional awards Best of Argentina Logo name: LvngLoveNation: Argentina Designer: Juan Pablo Tredicce Client: LvngLove Description: LvngLove is a feeling that transforms consumers' behavior in helping other people's needs. The Logo was designed with the idea of being universal. To understand the word "love", there is no need for letters to read, only imagination and feeling. Some people will only see simple shapes and others will read LOVE, in this non-letters word. |
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Wolda Professional awards Best of Europe, Best of Germany Logo name: Dr. med Michael Bach Main Logotype/MonogrammaticaNation: Germany Designer: Josef Stapel Client: Dr. med Michael Bach gastroenterologe Description : Logo design for Dr. Med. Michael Bach Gastroenterologists. The disease affecting the gastrointensity tract, which includes the organ from mouth to anus, along the alimentary canal, are the focus of this speciality. Physicians practices in this field of medicine are called Gastroenterologists. The shape of the logo symbolizes the alimentary canal and the monogram of Michael Bach. It is used with and without world mark, it depends on the usage of communication. |
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Wolda Professional awards Best of United Kingdom Logo name: Families Need Fathers LogoNation: United Kingdom Agency: wr!ghts Designer: Phil Armstrong Client: Families Need Fathers Description: FNF is a social care organisation, helping predominantly fathers whose children's relationship with them is under threat, usually following separation or divorce. They offer information, advice and support services on how to do the best for their children and are the only organisation that provides these services on a national basis. |
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| Logo name: Zaragoza 2016 Nation: Spain Agency: Cubo Diseño, S.L. Designer: CUBO DISEÑO Client: AYUNTAMIENTO DE ZARAGOZA Description: Logo for Saragossa 2016 as a candidate city to European Capital of Culture. The graphic elements are geometric and also architectural shapes that iconically represent the different buildings and cultures of the city. The final layout reminds of a stack of books on a bookshelf. |
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Wolda Professional awards Best of Africa, Best of South Africa Logo name: iLoveNation : South Africa Agency : CopperCoast Designer: Pierre Joubert Client : iLove Description: This logo was developed for iLove. A company founded by a graphic designer with a passion to produce and manufacture products she loves. The identity consists of a heart within an ‘i’, which together represents a person and ‘iLove’ visually. iLove produces a range of products from stationery and cutlery to linen. |
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Wolda Professional awards Best of Canada Logo name: Steve Frost PhotographyNation: Canada Agency: Zync Communications Inc. Designer(s): Mike Kasperski, Lee Boulden Client: Steve Frost Photography Description: Steve Frost (Frosty) is a hard working, no frills photographer free of pretentiousness or ego. A stylized Fahrenheit symbol seemed like the perfect way to express Steve’s “no BS” attitude while alluding to the frosty nature of his surname. |
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Wolda Professional awards Best of Sweden Logo name: 1177Nation: Sweden Agency: Deasign Designer: Daniel Bruce, Daniel Flodman Client: Deasign Description: 1177 is the new national number to call and visit online for advice and help regarding medical care and medical service in Sweden. The brand is owned and run by Swedens 20 county councils and may be used together with their respective identities. The logo had to be very legible but at the same time have a distinct identity of its own. An identity that should articulate the core values of the brand aswell as its purpose. Inspiration for solution came from doctors white coats, bandages and awareness ribbons among othes. |
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Wolda Talent awards Best of the World, Best of Americas, Best of United States Logo name: Ponzu Sushi HouseNation: United States Agency: Texas State University Designer: Keo Pierron Client: Ponzu Sushi House Description: The depiction of the simple act of eating sushi is translated by removing the letter O from the restaurant’s name. |
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